We live in a digital age. Where you would see people on busses and trains reading newspapers before, people now scroll through the news and catch up with friends all on their phones. We get everything …
The Importance of Inbound Marketing
Businesses are always trying to find a way to bring in more customers. With the development of more and more online marketing, one has to wonder what is the best way to bring new customers in. That’s …
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Is Facebook Dead?
Facebook was created in 2004 and has been a force in social media ever since. But, with the rise of so many other social media platforms on the Internet, one has to wonder if Facebook has taken a bit …
Marketing to Millennials
Born between 1981-1996, Millennials are a large group of potential customers and investors in the coming years. With the youngest of the Millennials turning 23 this year, they will be just starting …
Why Should Your Small Business Have a Blog?
I’m sure you’ve come across a blog online at some point- whether you realized it was a blog or not. You may have even stumbled upon one when searching "dessert recipes". Or maybe you were searching …
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What Are Micro Conversions and Why Do They Matter?
Usually online consumers don’t just jump straight into an automatic conversion (also called a macro conversion). Personally, I’ve never stumbled across a site that I was unfamiliar with and …
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